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A carregar... Zero to one : notes on startups, or how to build the future (original 2014; edição 2014)por Peter A. Thiel
Informação Sobre a ObraZero to One: Notes on Startups, or How to Build the Future por Peter Thiel (2014)
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One of the most unique and thought-provoking books about entrepreneurship. https://youtu.be/vUvfWdx-9FU Notable Lists
"EVERY MOMENT IN BUSINESS HAPPENS ONLY ONCE. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won't make a search engine. And the next Mark Zuckerberg won't create a social network. If you are copying these guys, you aren't learning from them. It's easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. But every time we create something new, we go from 0 to 1. The act of creation is singular, as is the moment of creation, and the result is something fresh and strange. Zero to One is about how to build companies that create new things. It draws on everything I've learned directly as a co-founder of PayPal and Palantir and then an investor in hundreds of startups, including Facebook and SpaceX. The single most powerful pattern I have noticed is that successful people find value in unexpected places, and they do this by thinking about business from first principles instead of formulas. Ask not, what would Mark do? Ask: WHAT VALUABLE COMPANY IS NOBODY BUILDING? "--
"Thiel starts from the bold premise that we live in an age of technological stagnation, even if we're too distracted by our new mobile devices to notice. Progress has stalled in every industry except computers, and globalization is hardly the revolution people think it is. It's true that the world can get marginally richer by building new copies of old inventions, making horizontal progress from "1 to n." But true innovators have nothing to copy. The most valuable companies of the future will make vertical progress from "0 to 1," creating entirely new industries and products that have never existed before. Zero to One is about how to build these companies. Tomorrow's champions will not win by competing ruthlessly in today's marketplace. They will escape competition altogether, because their businesses will be unique. In today's post-internet bubble world, conventional wisdom dictates that all the good ideas are taken, and the economy becomes a tournament in which everyone competes to reach the top. Zero to One shows how to quit the zero-sum tournament by finding an untapped market, creating a new product, and quickly scaling up a monopoly business that captures lasting value. Planning an escape from competition is essential for every business and every individual, not just for technology startups. The greatest secret of the modern era is that there are still unique frontiers to explore and new problems to solve. Zero to One shows how to pursue them using the most important, most difficult, and most underrated skill in every job or industry: thinking for yourself"-- Não foram encontradas descrições de bibliotecas. |
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It's mostly about the author's ego, over and artificially inflated.
The book is cited as a must-read for whomever wants to launch a startup, but going over the book, the information is scarce and lacks any meaningful insights.
What follows is Peter Thiel's own philosophy, and this is also sketchy because it lacks any argumentative-objective base, such as calling Europeans indefinite pessimists and making them lazy (vacation maniacs).
So, what are you left with? With the ramblings of a young-old man. Starting with: "back in the day, in America, the land of honey and glory, people were optimistic about a future and had a plan, that is why they brought success to this country" to "I finished law school and didn't had a plan of joining a tech startup", thus favouring Malcom Gladwell's circumstance evidence and chance being a major factor of success, which a couple of lines earlier he berated.
For those who don't know Peter Thiel, Mr Thiel made his money after selling PayPall to eBay, afterwards he invested his money, so the back cover reads from Elon Musk: "Peter Thiel has built multiple breakthrough companies, and Zero to One shows how". But the author "co-founded" PayPall and currently has a stake of 6.77% of Palantir and the book doens't tell you how to build a great start-up, unless...you "read between the lines ;) ;)"
Without further ado, here is a breakdown of the chapters (over-simplified):
Chapter 1: Think outside the box, challenge status-quo
Chapter 2: Think for yourself
Chapter 3: Monopoly is the condition of every successful business
Chapter 4: Competition is not good
Chapter 5: Be the last mover and some steps on how to achieve a monopoly
Chapter 6: You control your fate, Malcom Gladwell is a conservative Boomer, Europeans are lazy and thats why they don't have a Silicon Valley (not because of two world wars and local circumstance of Stanford, not because you're on a remote continent)
Chapter 7: Growth is not linear (better read Taleb's Black Swan)
Chapter 8: Businesses have secrets and you should too if you want to be successful
Chapter 9: The way you start a company matters
Chapter 10: Conspirators not employees
Chapter 11: Sales matter ( the most useful chapter so far )
Chapter 12: AI won't take over
Chapter 13: Don't go with the flow
Chapter 14: Filler chapter about founder personality
Bonus chapter: Filler chapter
If you favour critical-thinking, and have actually worked your life off to start something and to learn, this book is not for you, you will be left frustrated with more questions than answers.
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