James C. Anderson (1) (1953–)
Autor(a) de Business Market Management: Understanding, Creating and Delivering Value (2nd Edition)
Para outros autores com o nome James C. Anderson, ver a página de desambiguação.
About the Author
James C. Anderson is the William L. Ford Distinguished Professor of Marketing and Wholesale Distribution, and Professor of Behavioral Science in Management at the Kellogg School of Management, Northwestern University.
Obras por James C. Anderson
Business Market Management: Understanding, Creating and Delivering Value (2nd Edition) (1998) 27 exemplares
Value Merchants: Demonstrating and Documenting Superior Value in Business Markets (2007) 14 exemplares
Etiquetado
Conhecimento Comum
Membros
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Associated Authors
Estatísticas
- Obras
- 2
- Membros
- 41
- Popularidade
- #363,652
- ISBN
- 15