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About the Author

Alexander Brem is Professor of Idea and Innovation Management at the University of Erlangen-Nuremberg, where he received his PhD in 2007. Moreover, he is the founder and partner of VEND consulting GmbH, Nuremberg. His current research interests include idea and innovation management, technology mostrar mais management and entrepreneurship. He is author of several journal articles and books, as well as reviewer and editorial board member of various international journals, such as Technovation and the International Journal of Innovation Management. ric Viardot is Professor of Marketing and Strategy at EADA Business School in Barcelona, Spain. He has a doctorate in management. Before joining academia, he worked in different management positions for Hewlett-Packard, MSF, and Bain Company in Europe, Asia and North America. He has published various books and articles on strategic management and marketing with a strong focus on Technology and Innovation Management. He is an active consultant and trainer and has worked with several major multinational corporations. mostrar menos

Obras por Alexander Brem

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Obras
9
Membros
20
Popularidade
#589,235
ISBN
20
Línguas
1