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2 Works 105 Membros 3 Críticas

Obras por Fred Finch

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Conhecimento Comum

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Críticas

Customer Mania: It's Never Too Late to Build a Customer-Focused Company by Ken Blanchard, Jim Ballard, and Fred Finch presents a framework for creating a customer-focused organization through an actual case study - Yum! Brands - the parent company of Taco Bell, Pizza Hut, and KFC. The book is neatly organized and easy to read. Although it was written in 2004, the key components of Yum! Brands customer mania philosophy as found in this book remain vital and viable even today.

Read my complete review at: http://www.memoriesfrombooks.com/2015/06/customer-mania-its-never-too-late-to.ht...… (mais)
 
Assinalado
njmom3 | 2 outras críticas | Jun 27, 2015 |
This book used the Yum! company to show how your company can use wise principles to become customer focused. These growing and profit making companies realize that "Profit is the applause you get for taking care of your customers AND creating a motivating environment for your people.
½
 
Assinalado
Lakenvelder | 2 outras críticas | Feb 27, 2013 |
I've typically been impressed with Ken Blanchard's books. This one didn't work for me for a few reasons. First, it was hard to get excited by the trio of fast food restaurants when all three have gone downhill. Second,mthe format just didn't work, especially the back and forth between theory, then application, then grading Yum! Brands success. The most valuable lesson to me was on p. 160-162 where he talks about the importance of humility in a leader.
 
Assinalado
jpsnow | 2 outras críticas | Oct 8, 2012 |

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Estatísticas

Obras
2
Membros
105
Popularidade
#183,191
Avaliação
½ 3.3
Críticas
3
ISBN
12
Línguas
2

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