Master the most important investing skill of all--DECISION MAKING "De-risking your investmentsrequires knowing that there ismuch you don't know." -David X Martin Risk exists because of one simple fact:Decisions are always based on incompleteinformation. Therefore, to meet your investmentgoals over the long term, you mustlearn to manage the risks associated with adecision-making process that is by natureflawed. Risk and the Smart Investor provides aframework for making such decisions. Avoiding unrealistic promises of completelyrisk-free investing, world-renownedrisk management expert David X Martinfamiliarizes you with the principles of riskmanagement. Based on Martin's experiencein managing risk at several of the world'slargest financial institutions, this principlebasedapproach presents a unique perspectivethat helps you manage the risk in everyinvestment you make. Risk and the Smart Investor provides notonly a framework for managing risk in today'smarkets, it also prepares you to handlethe next financial crisis--which is coming,sooner or later--by separating risk managementinto four separate processes: Assessment--know where you are,but accept the fact that you cannotknow everything The Rules of the Game--determineyour appetite for risk, diversifyaccordingly, demand transparency,and institute checks and balances Decision Making--consider allalternatives, fit your plans into specifictime frames, and always have anexit strategy Reevaluation--continually monitor theoutcomes of your decisions and learnfrom your mistakes Praise for Risk and the Smart Investor "Interesting and instructive. A good book for those who want to learn about risk and build this knowledge into their financial decisions." --John Reed, former CEO, Citigroup "David Martin has produced a popular yet serious post-financial crisisreflection on the fundamentals of risk management as a living process. Rich inexperience and wisdom, Risk and the Smart Investor is both a useful handbookbrimming with insights, and a moral tale for our times. Simply a must-read forevery serious investor, risk manager, and just about everyone else." --Michael Power, professor,London School of Economics and Political Science "David Martin knows risk and the active investor and his book proves it." --Jerry Lieberman "This book is like having your own mentor to guide you throughrisk management decisions." --William Rhodes, Chairman, Citigroup and Citibank