Create A Successful Website is aimed at new business start ups, small businesses and individual business owners who see the benefit of some sound 'Do It Yourself' advice. As a Do It Yourself enthusiast, Paula Wynne shares a set of 'DIY' ethics to help you avoid online potholes and guide you into creating a successful online business. After a career as a publicist and marketer, Paula Wynne is now an award-winning businesswoman, an online entrepreneur, woman's ambassador, speaker and a panelist. What you'll learn when you read this book: * Planning, research and branding * Free websites, hosted sites and bespoke development * Finding content and earning revenue * Keywords and search engine optimisation * Go live and marketing your site. Jam packed with: * To Dos * Pros and Cons * Bulleted lists * Checklists * Questions to ask * Dos and Don'ts * Expert's advise This down to earth book will give you the basics of creating a successful online business or web presence, plus a good foundation in which to direct your online business.