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How authoritarian and racist discourse functions A classic book that analyzes and defines media appeals specific to American pro-fascist and anti-Semite agitators of the 1940s, such as the application of psychosocial manipulation for political ends. The book details psychological deceits that idealogues or authoritarians commonly used. The techniques are grouped under the headings "Discontent", "The Opponent", "The Movement" and "The Leader". The authors demonstrate repetitive patterns commonly utilized, such as turning unfocused social discontent towards a targeted enemy. The agitator positions himself as a unifying presence: he is the ideal, the only leader capable of freeing his audience from the perceived enemy. Yet, as the authors demonstrate, he is a shallow person who creates social or racial disharmony, thereby reinforcing that his leadership is needed. The authors believed fascist tendencies in America were at an early stage in the 1940s, but warned a time might come when Americans could and would be "susceptible to ... [the] psychological manipulation" of a rabble rouser. A book once again relevant in the Trump era, as made clear by Alberto Toscano's new introduction.… (mais)
Informação do Conhecimento Comum em francês.Edite para a localizar na sua língua.
Présentation (Olivier Voirol)
Le malaise peut être comparé à une maladie de la peau. Le patient qui en souffre ressent, d’instinct, le besoin de se gratter. S’il suit les conseils d’un médecin compétent, il évitera de se gratter et cherchera un remède à la cause de ses démangeaisons. Mais s’il cède à sa réaction première, il se grattera d’autant plus vigoureusement. Cet exercice irrationnel d’automutilation lui procurera un certain soulagement, mais augmentera en même temps son besoin de se gratter et ne guérira en rien sa maladie. L’agitateur dit : « Continuez de vous gratter ! »
Dedicatória
Informação do Conhecimento Comum em francês.Edite para a localizar na sua língua.
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Primeiras palavras
Informação do Conhecimento Comum em francês.Edite para a localizar na sua língua.
Avant-propos aux Études du préjugé Max Horkheimer Samuel H. Flowerman 1949-1950
Le monde se trouve à un moment de son histoire où l’antisémitisme ne se manifeste pas avec toute la force, la violence et la destruction dont nous le savons capable. [...]
réface Max Horkheimer 1949
Les idéologies et les manifestations idéologiques peuvent être appréhendées soit d’un point de vue quantitatif, soit d’un point de vue qualitatif, c’est-à-dire comme des unités de sens structurelles. [...]
Préface à la seconde édition Herbert Marcuse La Jolla, Californie Août 1969
L’agitateur, le « prophète du mensonge », le démagogue qui appelle au changement (ou plutôt à ce qu’il appelle « changement »), à faire le ménage, exterminer, éliminer, revenir ou avancer vers quelque chose de mieux, de plus pur, de plus fidèle aux authentiques valeurs américaines, à la liberté américaine, à la piété américaine et à la propreté américaine, joue-t-il encore un rôle dans la vie politique de la nation ? Lui qui exprime et exploite le profond malaise, la frustration, le malheur pur et simple de la population, ses vrais griefs, pour se vendre lui-même comme sauveur et chef, celui auquel le peuple peut faire confiance et qui sera différent de tous les autres chefs, politiciens, patrons, dirigeants, sénateurs et représentants, se distingue-t-il encore des chefs, politiciens et meneurs respectés, acceptés et reconnus lorsqu’ils quittent leurs bureaux et leurs salles de réunion pour « aller vers le peuple » et « courir » après une élection ou une réélection ? [...]
Présentation (Olivier Voirol)
ette métaphore du médecin incompétent, sinon malveillant, offre en condensé un aperçu de l’argument de Leo Löwenthal et Norbert Guterman dans Les Prophètes du mensonge, publié en 1949 à New York sous le titre Prophets of Deceit. [...]
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Editores da Editora
Informação do Conhecimento Comum em francês.Edite para a localizar na sua língua.
How authoritarian and racist discourse functions A classic book that analyzes and defines media appeals specific to American pro-fascist and anti-Semite agitators of the 1940s, such as the application of psychosocial manipulation for political ends. The book details psychological deceits that idealogues or authoritarians commonly used. The techniques are grouped under the headings "Discontent", "The Opponent", "The Movement" and "The Leader". The authors demonstrate repetitive patterns commonly utilized, such as turning unfocused social discontent towards a targeted enemy. The agitator positions himself as a unifying presence: he is the ideal, the only leader capable of freeing his audience from the perceived enemy. Yet, as the authors demonstrate, he is a shallow person who creates social or racial disharmony, thereby reinforcing that his leadership is needed. The authors believed fascist tendencies in America were at an early stage in the 1940s, but warned a time might come when Americans could and would be "susceptible to ... [the] psychological manipulation" of a rabble rouser. A book once again relevant in the Trump era, as made clear by Alberto Toscano's new introduction.