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The Power of Bad: How the Negativity Effect…
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The Power of Bad: How the Negativity Effect Rules Us and How We Can Rule It (edição 2019)

por John Tierney (Autor), Roy F. Baumeister (Autor)

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772346,807 (3.9)Nenhum(a)
Psychology. Self-Improvement. Nonfiction. HTML:"The most important book at the borderland of psychology and politics that I have ever read."Martin E. P. Seligman, Zellerbach Family Professor of Psychology at that University of Pennsylvania and author of Learned Optimism  
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Why are we devastated by a word of criticism even when its mixed with lavish praise? Because our brains are wired to focus on the bad. This negativity effect explains things great and small: why countries blunder into disastrous wars, why couples divorce, why people flub job interviews, how schools fail students, why football coaches stupidly punt on fourth down. All day long, the power of bad governs peoples moods, drives marketing campaigns, and dominates news and politics.
 
Eminent social scientist Roy F. Baumeister stumbled unexpectedly upon this fundamental aspect of human nature. To find out why financial losses mattered more to people than financial gains, Baumeister looked for situations in which good events made a bigger impact than bad ones. But his team couldnt find any. Their research showed that bad is relentlessly stronger than good, and their paper has become one of the most-cited in the scientific literature.
 
Our brains negativity bias makes evolutionary sense because it kept our ancestors alert to fatal dangers, but it distorts our perspective in todays media environment. The steady barrage of bad news and crisismongering makes us feel helpless and leaves us needlessly fearful and angry. We ignore our many blessings, preferring to heedand vote forthe voices telling us the world is going to hell.
 
But once we recognize our negativity bias, the rational brain can overcome the power of bad when its harmful and employ that power when its beneficial. In fact, bad breaks and bad feelings create the most powerful incentives to become smarter and stronger. Properly understood, bad can be put to perfectly good use.

As noted science journalist John Tierney and Baumeister show in this wide-ranging book, we can adopt proven strategies to avoid the pitfalls that doom relationships, careers, businesses, and nations. Instead of despairing at whats wrong in your life and in the world, you can see how much is going rightand how to make it still better.… (mais)
Membro:Polymath35
Título:The Power of Bad: How the Negativity Effect Rules Us and How We Can Rule It
Autores:John Tierney (Autor)
Outros autores:Roy F. Baumeister (Autor)
Informação:Penguin Press (2019), 336 pages
Coleções:A sua biblioteca
Avaliação:***
Etiquetas:Psychology, Cognitive Therapy

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The Power of Bad: How the Negativity Effect Rules Us and How We Can Rule It por John Tierney

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A lot of good stuff in the book, but I tired of the writing style, sort of punchy-rollicking-journalism rather than a more thoughtful science writing that I prefer. The dumb title and garish front cover gave me a “bad” impression to start with, but as I read the book I ended up liking it more as I went along.

One part I really had a problem with, though, was a long highly approving section about a chain of charter schools in NY:

“The Success Academy schools are publicly funded and open to anyone, with acceptance determined by lottery, so they’re educating a representative sample of the students in their neighborhoods.”

Well, this bit is plainly false, about them having a “representative” sample of kids. Number 1, only certain types of parents bother to enter a charter school lottery, and number two, the schools demand a huge time/energy commitment from the parents as well as the students, so this affects who chooses to go and who continues to go. Clearly they end up with a non-representative sample of students, so a portion of their ‘success’ (graduation rates, college admissions) has to do with what students they accept and retain, compared to the local public schools.

Anyway, I liked a lot of the book, but not the style so much. ( )
  steve02476 | Jan 3, 2023 |
Human thinking is constantly skewed towards the negative. We are hurt more by insults and slights than we are elevated by praise, and we attend with more concentration to bad news than good. The authors do a good job of outlining the different realms of human life in which this all plays out, from relationships to work life to raising children and consuming media. In terms of one's media diet the book suggests that we are more more careful to curate a current affairs diet that includes a greater number of good news stories than bad - I would have thought this was almost impossible considering that most journalists and news organisations are both prey to the negativity bias, both naturally and in a financially incentivized way (they'll get more eyes on the page by being 'merchants of bad'). Not the heights of lapidary prose style, but deals with a very important facet of being human and the book is a therapeutic read for us all.
  Tom.Wilson | Jun 16, 2020 |
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Take the bad with the good, we stoically tell ourselves.
Early in his career, long before he published anything on the negativity effect, Baumeister conducted what might charitably be called a pilot study.
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Psychology. Self-Improvement. Nonfiction. HTML:"The most important book at the borderland of psychology and politics that I have ever read."Martin E. P. Seligman, Zellerbach Family Professor of Psychology at that University of Pennsylvania and author of Learned Optimism  

Why are we devastated by a word of criticism even when its mixed with lavish praise? Because our brains are wired to focus on the bad. This negativity effect explains things great and small: why countries blunder into disastrous wars, why couples divorce, why people flub job interviews, how schools fail students, why football coaches stupidly punt on fourth down. All day long, the power of bad governs peoples moods, drives marketing campaigns, and dominates news and politics.
 
Eminent social scientist Roy F. Baumeister stumbled unexpectedly upon this fundamental aspect of human nature. To find out why financial losses mattered more to people than financial gains, Baumeister looked for situations in which good events made a bigger impact than bad ones. But his team couldnt find any. Their research showed that bad is relentlessly stronger than good, and their paper has become one of the most-cited in the scientific literature.
 
Our brains negativity bias makes evolutionary sense because it kept our ancestors alert to fatal dangers, but it distorts our perspective in todays media environment. The steady barrage of bad news and crisismongering makes us feel helpless and leaves us needlessly fearful and angry. We ignore our many blessings, preferring to heedand vote forthe voices telling us the world is going to hell.
 
But once we recognize our negativity bias, the rational brain can overcome the power of bad when its harmful and employ that power when its beneficial. In fact, bad breaks and bad feelings create the most powerful incentives to become smarter and stronger. Properly understood, bad can be put to perfectly good use.

As noted science journalist John Tierney and Baumeister show in this wide-ranging book, we can adopt proven strategies to avoid the pitfalls that doom relationships, careers, businesses, and nations. Instead of despairing at whats wrong in your life and in the world, you can see how much is going rightand how to make it still better.

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