Carregue numa fotografia para ir para os Livros Google.
Gabay's Copywriting Compendium (Teach Yourself) (edição 2010)
por J. Jonathan Gabay (Autor)
Pormenores da obra
Gabay's Copywriting Compendium por Jonathan Gabay
Ainda não há conversas na Discussão sobre este livro.
Marketers, creative writers, and individuals for whom copywriting forms part of their job are often required to produce innovative and engaging copy in a short space of time. Creativity is not always to hand, and therefore on some occasions additional help is required to find the right phrase, description or slogan. Gabay's Copywriting Compendium contains a wealth of inspiring tips, ideas and descriptions to aid the writing process, such as advice on spelling and grammar, examples of rhyming words, suggested euphemisms, and odd facts. The compendium goes on to provide a "Top 25 Rules" section for a number of key topics, such as how to brainstorm, how to write innovative copy, and how to think creatively. The text has been carefully designed to ensure the material can be accessed quickly and easily, and the easy to read layout will assist copywriters in finding appropriate help at any particular moment.
Não foram encontradas descrições de bibliotecas.
Melvil Decimal System (DDC)659.132 — Technology and Application of Knowledge Management and auxiliary services Advertising And Public Relations Advertising
Classificação da Biblioteca do Congresso dos EUA (LCC)
Torne-se num Autor LibraryThing.