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Library Videos and Webcasts (Tech Set)

por Sean Robinson

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Online video and imaging software gives you the opportunity to communicate with your library users 24/7 - but getting started can be intimidating. This book has the building blocks you need to effectively, affordably, and easily create and broadcast high-quality webcasts to your library users, staff and the social networking sites beyond. Author Sean Robinson details each step in the video creation process, with practical guidance for equipment selection, planning, development, plus the use of quality camera techniques, props and special effects. Robinson also covers post-production, and shows you best practices for marketing your videos and measuring their success. Whether you want to advertise upcoming programs, broadcast book reviews, or film instructional videos about your library's services, this complete how-to guide gives you the all of the practical tools you need to integrate video into your library's repertoire.… (mais)
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I am biased as I am Sean's wife! But Sean covers more than just the nuts and bolts of video and webcasting (although that is covered quite thoroughly, from camera angles, to equipment, to storyboarding, etc).

But what I thought was especially good about his book is that he covers creating a basic video and then specifically how to create a number of videos that every library could produce, such as director and author interviews, a tour of the library and its services, making an online video annual report, marketing videos for your library, and more.

And he provides not only many ready-made ideas, but also how to come up with your own ideas, which is probably the hardest part of making a good video. In fact, I think that the big value-add for the book is the "pre-packaged" videos he steps you through creating and that he has great lists of ideas and ways to become more creative on your own. He also covers "imagineering" such as animation, claymation, puppetry, green screens and lots of other creative ideas to add to your videos.

I personally would give this 5 stars (of course!) but gave it 4 to hopefully take into account that I'm reviewing something by my husband. ( )
  smmellott | May 6, 2010 |
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Online video and imaging software gives you the opportunity to communicate with your library users 24/7 - but getting started can be intimidating. This book has the building blocks you need to effectively, affordably, and easily create and broadcast high-quality webcasts to your library users, staff and the social networking sites beyond. Author Sean Robinson details each step in the video creation process, with practical guidance for equipment selection, planning, development, plus the use of quality camera techniques, props and special effects. Robinson also covers post-production, and shows you best practices for marketing your videos and measuring their success. Whether you want to advertise upcoming programs, broadcast book reviews, or film instructional videos about your library's services, this complete how-to guide gives you the all of the practical tools you need to integrate video into your library's repertoire.

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